How to Conduct Youth Research
Research is a critical way to gain youth insights. In this article, we’ll look at how you can conduct your own youth research . As well as an alternative method of collecting actionable insights. Design and Implementation To begin with, youth research needs to define who your audience is and what type of information you hope to gather. We can draw up demographic boundaries for our research that help inform the method or key data points we are looking for. For instance, by age, there are several generational divides to be aware of: Millennials - Born 1980s to 1990s Gen Z - Born 1990s to 2010s Gen Alpha - Born 2010s to now. These distinctions mirror key character traits unique to each generation. Depending on when someone is born, they have different experiences of culture and society. For instance, millennials will have lived through 9-11. Gen Zs will have lived through Obama’s election and the withdrawal from Iraq. And Gen Alpha will have lived through Brexit and th